I Can't Figure Out Diamonds?
Don't worry, it's simpler than it seems! A diamond's quality is based on four key things, often called the "4Cs":
-
Cut: The most important factor. This is not the shape, but how well the diamond is crafted. A perfect cut creates incredible sparkle and fire.
-
Carat: Simply refers to the diamond's weight and size.
-
Color: Rated from D (colorless) to Z (light yellow). The less color, the rarer it is.
-
Clarity: Measures tiny natural imperfections. Most are invisible without magnification.
Remember: A perfect Cut is what makes a diamond truly shine. The other C's (Carat, Color, Clarity) affect the price and rarity.
Let Us Do The Hard Work For You.
We know that comparing all these grades can be overwhelming. That's why we've simplified the entire process.
For every budget, we've pre-selected the ideal combination of clarity and color to maximize value, and we pair it with an exceptional cut to guarantee brilliance.
-
No More Guesswork: Forget trying to decode complex charts. Our experts have already hand-picked diamonds that offer the best sparkle for your money.
-
Brilliance is Guaranteed: We prioritize an excellent cut above all. This means your diamond will be fiery and radiant, regardless of its carat size.
-
Trusted Selection: Every diamond you see is a curated choice. We've balanced the qualities to ensure you get a stunning, eye-clean stone with no unnecessary markup.
Your job is easy: find a style and size you love. We’ve taken care of everything else, ensuring you get a beautiful, high-quality diamond with complete confidence.
